Jake Knapp

Jake Knapp is best known as the New York Times bestselling author of Sprint. As a design partner at Google Ventures, he has worked with over 100 startups including Nest, Slack, 23andMe, and Flatiron Health. Previously, Jake worked at Google (where he co-created Hangouts) and Microsoft (where he led design on Encarta). He is currently among the world’s tallest designers.

New York Times best seller Sprint takes you behind the scenes with some of America’s most fascinating startups.  You’ll meet a robotics maker searching for the perfect robot personality, a coffee roaster expanding to new markets, a company organizing the world’s cancer data, and Slack, the fastest-growing business app in history. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits.

Vincent Stanley

Vincent Stanley, co-author with Yvon Chouinard of The Responsible Company, has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, is a visiting fellow at the Yale School of Management, and a visiting executive at INSEAD in Fontainebleau. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

More on The Responsible Company (Book)
In The Responsible Company, Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, co-editor of its Footprint Chronicles, draw on their 40 years' experience at Patagonia – and knowledge of current efforts by other companies – to articulate the elements of responsible business for our time.

The Responsible Company shows companies how to thread their way through economic sea change and slow the drift toward ecological bankruptcy. Its advice is simple but powerful: reduce your environmental footprint (and its skyrocketing cost), make legitimate products that last, reclaim deep knowledge of your business and its supply chain to make the most of opportunities in the years to come, and earn the trust (and business) you'll need by treating your workers, customers and communities with respect.

David Schonthal

David Schonthal is Associate Professor of Innovation & Entrepreneurship at Northwestern University’s Kellogg School of Management where he teaches courses in new venture creation and creativity, and leads the school’s internal startup accelerator - the Zell Fellows program. He is also a Director in the Business Design practice at IDEO, an award-winning innovation consultancy.
David serves as a member of Chicago Mayor Rahm Emanuel’s technology, innovation, and entrepreneurship council, and is one of the Co-Founders of MATTER, a 25,000 square foot innovation center in downtown Chicago focused on catalyzing and supporting healthcare entrepreneurship. He has been featured as a contributor to Forbes and Inc., writing articles on topics of corporate entrepreneurship and innovation and has received several honors for his work, which recently include a Kellogg Faculty Impact Award for excellence in teaching, as well as being named to Crain's Chicago Business magazine's "40 Under 40" list.

More about the Zell Fellows Program:
The Zell Fellows Program at the Kellogg School of Management is designed to be a unique, applied entrepreneurial experience for a select number of MBA candidates with a passion for entrepreneurship. The program combines resources, mentoring, experiences and community to provide an aspiring entrepreneur with the tools and resources needed to develop, launch and grow a successful venture upon graduation from Kellogg. Zell Fellows are known not just for their intellect, drive and entrepreneurial passion — but also for their humility, collegiality and desire to support others aspiring to create new ventures with lasting value. 

Bill Burnett

After years of drawing cars and airplanes under his Grandmother’s sewing machine, Bill Burnett went off to the University and discovered, much to his surprise, that there were people in the world who did this kind of thing everyday (without the sewing machine) and they were called designers. Thirty years, five companies, and a couple of thousand students later Bill is still drawing and building things, teaching others how to do the same, and quietly enjoying the fact that no one has discovered that he is having too much fun.

Bill Burnett is the Executive Director of the Design Program at Stanford. He directs the undergraduate and graduate program in design at Stanford, both interdepartmental programs between the Mechanical Engineering department and the Art department. He got his BS and MS in Product Design at Stanford and has worked professionally on a wide variety of projects ranging from award-winning Apple PowerBooks to the original Hasbro Star Wars action figures. He holds a number of mechanical and design patents, and design awards for a variety of products including the first “slate” computer. In addition to his duties at Stanford, he is a on the Board of VOZ (pronounced “VAWS – it means voice in Spanish) a social responsible high fashion startup and advises several Internet start-up companies.

About Designing your life:
Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.

Robert Jackson

Robert J. Jackson Jr. is a Professor of Law and director of the Program on Corporate Law and Policy at Columbia Law School. His research emphasizes empirical study of executive compensation and corporate governance matters. Known for its dynamic lectures and active engagement with students outside the classroom, in 2012 he was honored with the Columbia Law School Willis L.M. Reese Prize for Excellence in Teaching. Jackson also created CROWN, a Columbia Law School initiative to introduce data science techniques to extract data from legal filings for empirical research.
Prior to joining the Columbia Law faculty in 2009, he served as deputy director to Kenneth Feinberg at the Department of Treasury and in the Office of the Special Master for TARP Executive Compensation. Before that, he worked in investment banking at Bear Stearns and practiced in the executive compensation department of Wachtell, Lipton, Rosen and Katz.
He also developed Obama administration proposals on executive compensation and corporate governance that became part of the Dodd-Frank financial reform law. Jackson has testified about his work before the U.S. Senate, and his research has been the subject of rulemaking commentary before several federal agencies, including the Federal Reserve and the Securities and Exchange Commission.

Stewart Thornhill

Stewart Thornhill, Executive Director of the Zell Lurie Institute for Entrepreneurial Studies, serves as the Eugene Applebaum Professor of Entrepreneurial Studies and the Managing Director of the Zell Lurie Commercialization Fund. He joins Ross from Ivey Business School at Western University in London, Ontario, where he served as the executive director of the Pierre L. Morrissette Institute for Entrepreneurship and a member of the faculty, focused on strategy and entrepreneurship. At Ivey, he championed a number of new initiatives and has sizable experience helping entrepreneurs through his involvement in QuantumShift, an Executive Development program for high-growth entrepreneurs.

Thornhill's extensive background also includes global experience, having held the Karel Steur chair in entrepreneurship at the Universidad de San Andreas, Buenos Aires and various professorial roles at Jacobs University in Bremen, Germany, the Institut d'Etudes Politiques de Paris in France and the Schulich School of Business at York University in Toronto.  Thornhill's research interests include strategic execution, leadership, competitive strategy, innovation and corporate entrepreneurship.

About the Zell & Lurie Institute for Entrepreneurial Studies:
The Samuel Zell & Robert H. Lurie Institute for Entrepreneurial Studies and Center for Venture Capital and Private Equity advances the knowledge and practice of entrepreneurship and innovation through a broad range of activities, including academics, symposium, competitions, and global community outreach. The Institute is the foremost resource for students and alumni of the Stephen M. Ross School of Business as they pursue entrepreneurial endeavors and private equity careers.
The Institute’s innovative approach to experiential learning - combined with the Business School's traditional management excellence - encourages and nurtures students exploring entrepreneurial careers to succeed, autonomously or in a corporate setting, as leaders for new venture creation and growth. 

Cynthia Benjamin

Cynthia Benjamin has recently been the Director of Design and Innovation at the Thrive Foundation, with responsibility for developing the Foundation’s innovation tools and R&D efforts. Collaborating across grantees, youth, community adults and other networks and partners, she identified and developed high-impact new products, services, and approaches that can help disadvantaged youth to thrive.
Previous roles included Director of Innovation at IMS Health, where she led creation of their Innovation Labs and initiatives to create major new growth platforms in technology and healthcare analytics. 12 years of Management Consulting experience at Strategic Decisions Group and IMS Health focused on growth and innovation strategy for a wide variety of life science and technology clients such as The Bill & Melinda Gates Foundation, Proctor & Gamble, Genentech, Johnson & Johnson, IBM and Federal Express, as well as multiple small biotech companies and pro bono work in Global Health and Diversity Education. Cynthia has also worked as a Design Engineer at IDEO, and founder of Samson-McCann, designing and manufacturing furniture “for kids and those who want to be.”

She is currently a Lecturer at Stanford University, teaching Designing for Impact and Forecasting for Innovators and professional education classes such as Strategic Innovation. She is also a guest lecturer at the University of San Francisco and at Singularity University.

John Bruce

John A. Bruce is a design strategist, educator, and filmmaker. He is Assistant Professor of Strategic Design and Management at Parsons School of Design, and Director of the Design Strategy program. He is also co-founder of the strategy firm Forward Mapworks, as well as the architecture and design firm super-interesting! He earned a BFA from the School of Visual Arts, and an MBA in Sustainable Systems from Pinchot University. He is President of the Board of Trustees at the Robert Flaherty Film Seminar. John was a Fellow (2015/16) at the Graduate Institute for Design, Ethnography, and Social Thought at The New School. He serves as lead strategist for the tech start-up the Light Phone. An installation of his project End of Life, with collaborator Paweł Wojtasik, was exhibited in September 2016 in Los Angeles by Equitable Vitrines; and the feature film End of Life will premiere in 2017. End of Life is the product of four years spent by Wojtasik and Bruce with five individuals at various stages in the process of dying.

Peter Boatwright

Peter Boatwright is Professor of Marketing and New Product Development at the Tepper School of Business at Carnegie Mellon University. He is also co-Director of the Integrated Innovation Institute. He is co-author of The Design of Things to Come: How Ordinary People Create Extraordinary Products (co-authored with Jonathan Cagan and Craig M. Vogel) and Built to Love – Creating Products that Captivate Customers (co-authored with Jonathan Cagan), September 2010.

Professor Boatwright has developed new statistical methods and additional theories of consumer behavior, spanning qualitative and quantitative methodologies. His expertise and teaching focus is on new product marketing, consumer marketing, and marketing research methods. His formal approaches to opportunity identification and problem solving have been integrated into a diverse range of companies including Apple, P&G, Nissan, Whirlpool.

Built to Love: Creating Products that captivate customers.
Built to Love reveals how companies can create captivating products that energize the marketplace and set the standard for what customers want and expect. Firms often hope the answer is to produce the latest high technology devices – only to find that they fail to light up the marketplace.  Or firms rely on ads that overstate or mislead, leaving the customer disappointed and disillusioned. Instead, a deeper emotional engagement between the customer and product is required, regardless of whether the products are physical products, services, technologies, software, systems, or brands.

Liat Aaronson

Liat Aaronson is the Chairwoman of the Zell Entrepreneurship Program at the Interdisciplinary Center (IDC) Herzliya, a leading private university in Israel. For a decade she has been serving as Executive Director, helping grow the program and the startups that came out of it. She leads the curriculum development and teaches at MEET (Middle East Education through Technology) an organization that brings together outstanding Israeli and Palestinian high school students for a shared learning experiences in technology and entrepreneurship.
She is now a Venture Partner at Marker LLC, a leading venture capital and growth equity firm, based in New York City and Herzliya.
Liat is also a director of StartUp Seeds, a young technology entrepreneurship incubator in Israel. She holds numerous advisory board positions, amongst them are: SeedIL, Cockpit Innovation Hub, Taglit Excel Ventures, Ramle Innovation Hub and Scola.

Sam Potolicchio

Sam Potolicchio is Director of Global and Custom Education at the McCourt School of Public Policy at Georgetown University. Potolicchio was named one of “America’s Best Professors” by the Princeton Review, the only one in his field, and the Future Leader of American Higher Education by the Association of Colleges and Universities.
Potolicchio has delivered lectures in over 75 countries including at Oxford, Yale, Cambridge, Sorbonne, London School of Economics, Brown, Dartmouth, Bologna and Warwick. He also serves as the Department Chairman and Distinguished Professor in Political and Social Communications at the School of Public Policy at the Russian Presidential Academy of National Economy and Public Administration and as the President of Preparing Global Leaders Forum a leadership training program for rising leaders from over 100 countries.
Potolicchio is a senior adviser to high ranking officials around the globe and is currently the Director and academic designer of the first english language program on Global Governance and Leadership in the Russian Federation. He is a visiting professor at New York University and an official lecturer at the Library of Congress for OWLC, an international leadership program of the United States Congress.

Mitch Sinclair

Mitch is a Design Director at the IDEO Cambridge studio, where she works with teams to bring to life the emotional core and psychological underpinnings of our designs. At the heart of her craft is the ability to concept and design cross-platform experiences that drive behavioral impact. With a background in cognitive and behavioral psychology and sociology, her passions are grounded in Social Dynamics, Artificial Intelligence, and design for the subconscious and conscious mind.
During her time at IDEO, Mitch has led projects as varied as redesigning the digital citizenship and immigration experience for the U.S. Government, crafting behavior change initiatives for large players in the healthcare industry, and designing new brand and customer experience strategies for companies in consumer goods, financial services, fashion, entertainment, and education. 
Before joining IDEO, Mitch was the Creative Director and a Partner at the agency Hunt&Gather, leading the design of digital and physical experiences for brands like MTV, Puma, Bravo, ESPN, Harvard, Keds, Scholastic, and Nickelodeon.

More about IDEO:
IDEO is an international design and consulting firm founded in Palo Alto, California, in 1991. The company has locations in Cambridge (Massachusetts), Chicago, London, Munich, New York City, Palo Alto, San Francisco, Shanghai and Tokyo. IDEO employs the design thinking methodology to design products, services, environments, and digital experiences. Additionally, the firm has become increasingly involved in management consulting and organizational design.
IDEO has worked on projects in the consumer food and beverage, retail, computer, medical, educational, furniture, toy, office, and automotive industries.